Showing posts with label SEO basics. Show all posts
Showing posts with label SEO basics. Show all posts

Monday, September 17, 2012

How to Do SEO – Getting Started

In Perfect World, SEO would be considering as very major way to earn money or to advertisement of sites in search engines. In this article I will describe how to do real SEO for web sites. So First of all before making any decisions about SEO, A site owner should make strategy to do SEO for his/her site. As everyone knows planning is main pillar to get success and in context of internet marketing SEO planning is main pillar to get ranked your site in major search engine like Google.


Selecting Keyword:
First of all you should choose keyword having high searches in Google for your site. So it will give profit and CPC(Cost per Click) when your site will be ranked in Google’s #1 because majority of internet users click on ranked #1 site. How to choose high searches keyword is also a question in internet marketer’s mind, so for keyword selection there is very popular tool named “Google Adword” which can tell you the competition of your selected keywords. Simply open Google Adword by writing “Google Adword” in Google and then write your keyword then check global and local searches for your written keyword, if global searches are < 10,000 then select that keyword.

Checking Low Competition Keyword:
The next Step after Selection of Keyword is to check Keyword Competition, Everyone wants low competition of his/her selected keyword so he/she can do SEO in less time, to check that your selected keyword or keywords having low competition you have to write “ allintitle:”Keword” “ in Google and it will display exact competition of your keyword, You can see from below image how to check competition of selected keyword as keyword “How to loose Weight”  having 94,100 results which means exact competition is about 94,100 and to beat that competition you should do SEO according to proper strategies.

-SEO- Competition Check





Position of Site in Google:
After Selecting, Checking and developing your site against any keyword the next step to check current position of your site in Google against selected keyword will rank at top position in Google, for this purpose you should first check position of your site in Google’s ranking so after checking your current site’s position in Google you can judge and can make strategies to do SEO easily. You can see your sites current position in Google by “SEOSERP” tool, simply open   http://www.seoserp.com/web_tools/google_pagerank_checker/google_serp_report.asp

Techniques for SEO:
If you want ranking of your site in search engines then you have to put quality backlinks of your site into other prominent and high page rank sites because Crawler of Google always visits High Page Rank sites and if your links will be present in those sites then crawler of Google will consider your site and move your site to top, so by getting quality links you have to follow different major techniques.

Tuesday, September 11, 2012

Some Basics of SEO Process



Basic of SEO
Search engine optimization is known as SEO. SEO is one kind of technique which helps to search a site and sometimes rank a site. It is a great web marketing technique to improving your sites visibility. In order to get traffic from any of search engines, one should use the help of SEO. It is the best way to search anything in internet. Though a human and search engine both can view a web page, they are still different. One should use search engines optimization for getting help in processing, crawling, indexing, and retrieving. It is the best thing in web marketing technique.

Search engine optimization is actually the one and only part and parcel of a full internet marketing strategy. It can help to find your pages and sometimes can index your pages too. You should use SEO for improving your position on the search engine results pages. If you want to see your business in top list, you should take the help of SEO because SEO helps to make your business in near the top of results pages. SEO is actually a process of highly technical and it also can be a difficult process for business for the online merchants. To know about the SEO process, one should understand about effective SEO campaign first. For beginning a SEO process, you should take a strategy depending on your site.Usually; one should follow five steps to began a SEO process. The five steps are Keyword Research, Reporting & Goal Setting, Page Optimization and Content Development, Link Building, Follow up Reporting and Analysis. Keyword research use for identifying any group of keyword phrases which is used in optimization. After that it is important to report and goal setting a site.

After that it is important to optimize a page and also develop its content. But this step is so critical. In this step, you should perform some works such as give title to a page, text based navigation, site map, ALT data, finally clean up the code. You should mind that title of the page of your site say something important. Images cannot be read by search engines. That’s why your site’s navigation should be in text based. You should develop a site map and also organized the list nicely for your site. Also you should use ALT and META tags to define your sites data for search engine. Some scripts based code will be taken out. Because it helps your site. Next, one can build link with different link building methods depend on your strategy and report and analysis the content. You should increase your link popularity. As you have relation with other business or other organizations, you should make a list of these related businesses. You should not waste your time on unusual sites and stick to respectable. It means that you should build up your link quality for more popularity. After that you should report and analysis your site. It will take so many times to index a site or rank that site so that you should develop the content of your site. Thus is the process of SEO.

Search engine optimization is the best process for internet marketing. It helps to find your site against to a particular search and also rank a site on top of search engine. It’s not just a single process but it’s a combined process that’s should have a variety of methods and a great strategy. Getting the strategy and methods should depend on your site and the goal you have targeted. Just remember one thing and that is there is actually no chance to getting result so early. It’s a continuous process and sometimes it can take a lot of time to see the result. So, you have to continue your SEO process and keep passions until the target is reach.